GITEX 2024

Over 200,000 People Embrace Kidzi Smart City Services

More than 200,000 people enjoyed the services of Kidzi Smart City this summer. Through contests, webinars, and shopping campaigns, Kidzi created a joyful and educational atmosphere for families. With a social responsibility approach, the platform supports families and the next generation.

Over 200,000 individuals, including families and children, participated in Kidzi’s smart city programs and services during the summer of 1404. This figure underscores Kidzi’s position as one of the most significant ecosystems for children and adolescents in the country, and its role in enhancing families’ quality of life.

According to Kidzi’s public relations department, the platform organized diverse summer campaigns aiming to provide a cheerful, educational, and safe environment for children and teenagers. These programs not only offered entertainment but also fostered learning, reduced everyday anxieties, and strengthened empathy within families.

Summer Programs at Kidzi:

Vidzi-Bazi (Video-Play): Entertainment with Learning
This contest takes place every Wednesday. Children watch a cartoon on the Vidzi platform, answer questions, and enter a prize draw. Thousands of families have already experienced a blend of fun, education, and joint interaction through this program.

Ghesseh-Bazi (Story-Play): Imagination and Mental Growth
Held on Saturdays, this program allows children to listen to a story and answer questions to gain entry into a cash-prize lottery. It plays a key role in nurturing imagination and facilitating indirect learning.

To date, seven editions of the “Vidzi-Bazi” and “Ghesseh-Bazi” contests have been held, with around 40,000 participants competing.

Parenting Webinars: Supporting Families
In addition to children’s programs, Kidzi has hosted specialized webinars for parents. Since the beginning of summer, nine webinars covering various topics—from family relationships to adult-teen interactions—have taken place. On the occasion of Employed Parents’ Day (25 Shahrivar), a special webinar titled “One Heart, Two Responsibilities: Work and Parenting with Empathy” will be offered free of charge. Interested parents can register and attend via the Zipad app.

Kiyala: Easy Shopping for Families
Kiyala, Kidzi’s online store and commercial arm, launched the “School with Kiyala” campaign alongside the start of the school year. The store provides special discounts, free shipping on orders over one million tomans, and a weekly raffle for a Samsung smart watch. This campaign runs from 25 Mordad to 15 Mehr.

Kidzi’s Social and Cultural Role

Kidzi emphasizes social responsibility, aiming to be more than just an entertainment platform—striving to be a comprehensive ecosystem for children and adolescents. Organizing educational and cultural campaigns, partnering with parents, and creating equal opportunities for learning and growth are among its key objectives.

To date, over 200,000 people have benefited from the programs and services of Kidzi Smart City—an indicator of the platform’s widespread impact on society and its affirmation as a leading provider of services for children and adolescents in the country.